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Poptek Recs is a simple label with big pop songs.

Ask the Greek God of Style (Vol. 15): Raw Denim

Fashion Watch

Ask the Greek God of Style (Vol. 15): Raw Denim

Andy Ingram

Q: Dear Greek God of Style, Why do you talk about raw denim so much? Why is raw denim any better than my Brett Favre autographed, $30 Wranglers? Bryce from Boston

A: Dear Selvage Simpleton, As part of your training I will offer some advice in regards to raw denim. Typically I would chastise you for wasting my time with sophomoric questions, but I am feeling nostalgic today. Therefore, I'll offer my own transformational experience with you. 

Imagine the sunrise, in Soho in New York City. The gritty streets beneath your feet, pounding out a day of purposeful searching for the choice offerings of the city. Entering into the French boutique I have to admit, even for me, there was a bit of apprehension. I know this is a difficult to comprehend, but let's continue. 

"Monsieur, you must select a size smaller than your usual," she pressed, assessing my physique. That's Lesson #1. "Allez, you must try them on," offering assistance towards the dressing area. And Lesson #2.

In ignorant disbelief I proceeded to disrobe behind a partially closed curtain. Entering the denim was a process akin to rolling out precious pastry dough over a savory filling. I must be honest, they were tight in all places. And I must also admit some numbness. The moment I realized my situation, immediately the curtain was retracted and the French attendant was probing all fitments of the denim. All fitments, I repeat.

"Parfait (French for perfect) . . ." touch, touch, "Parfait, Monsieur"

Need I say more?